In terms of getting new messages, the MySpace Shot is the single most effective photo type for women. We at first thought this was just because, typically, you can kind of see down the girl’s shirt with the camera at that angle—indeed, that seems to be the point of shot in the first place—so we excluded all cleavage-showing shots from the pool and ran the numbers again. No change: it’s still the best shot; better, in fact, than straight-up boob pics (more on those later).
I love OkCupid’s data analysis so much.
OkCupid is awesome. When I was online dating I always wished that OkCupid had a larger Seattle following, cause they are...